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Paul Lundy is Co-Founder and President of Fonteva, the number one cloud technology solution for associations that manage members and donors.


Paul is a veteran leader of customer-driven organizations in the US, Europe and Asia. He spent many years living and traveling abroad for The Coca-Cola Company and McCann-Erickson.


Prior to co-founding Fonteva, Paul served as Chief Marketing and Sales Officer of GlobalCrypto, an early stage cyber security company . Paul was also co-founder and Chief Marketing Officer of Marketworks, a cloud-based Fonteva eCommerce company and eBay's largest Preferred Solution Provider. Over 3,000 businesses in 37 countries used Marketworks to automate their online sales operations when Paul sold the company in 2007.


Paul holds a Bachelor degree in Journalism and Marketing. He began his career in advertising with McCann-Erickson, where he held the position of Vice-President, Account Group Director, for the US and then Europe. Subsequently, he worked as Director for The Coca-Cola Company with a primary focus on the Asia Pacific.


Paul is an active member of the nonprofit Big Brothers and Big Sisters.

Get Schooled on the Benefits of Data Journalism

Get Schooled on the Benefits of Data Journalism

A picture may be worth a thousand words, but a well-designed, data driven infographic could be worth even more to your association. If like most organizations you’ve invested in some form of content marketing, you might want to amplify your focus on data journalism.

As researcher and author Alexandra Samuel points out in her recent article for The Harvard Business Review, data is the next big think in content marketing. Samuel observes that “even as companies have embraced their new role as content creators, they’ve largely missed out on one of the hottest trends in the world of traditional media: data journalism.” Her definition of data journalism is a form of reporting that “draws on the growing availability of data sets and data analysis tools to uncover and tell stories.”

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Employees Who Think Like CEOs

Employees Who Think Like CEOs

“I wish employees would take more initiative and think about the long-term goals and vision of our organization.” If you find yourself making statements like this this one, it could be that your association doesn’t always provide the kind of environment in which employees feel they comfortable making decisions and taking actions that benefit the organization as a whole.

Of course in most organizations, the CEO or executive director is the ultimate decision maker, and for the sake of consistency, there can only be one of those. By the same token, David Royce, founder and CEO of Alterra, makes some valid points in favor of training all employees to “think and act like CEOs.”

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Technology: 5 Questions Association Boards Should Ask

Technology: 5 Questions Association Boards Should Ask

When it comes to questions about your association’s technology investments, your board members have at least as many questions as you do, if not more. And in general you should welcome their questions.

If they’re asking questions, the likelihood is greater that they are fully engaged in evaluating your association’s technology decisions from a strategic perspective.

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Take Time Out for Training

Take Time Out for Training

As we’ve worked with organizations to implement new technology Platform Solutions, we always recommend that they take time out for training. The assumption that employees will learn all they need to know on the job is a faulty one. It’s important to dedicate specific time and energy to technology training. By doing so, you increase the likelihood that staff members will use the technology in which you’ve invested to the fullest.

A recent blog post from the team at Smartbear outlined some of the personal benefits of you and the members of your team attending training:

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Going for Good Governance: Starting a Conversation about Change

Going for Good Governance: Starting a Conversation about Change

"Two-thirds of study participants reported a time commitment of three or more years to implement governance changes."

—ASAE Foundation 2013 Good Governance Survey

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Understanding Stress: Challenge vs. Killer

Understanding Stress: Challenge vs. Killer

Hard data indicates that non-leaders experience greater stress in the workplace than their bosses and it often has a negative effect on their performance, according to Michael Lee Stallard, author of Connection Culture (ASTD, 2015).

Stallard is a leading expert on how emotional connections increase employee engagement and strategic alignment to boost productivity, innovation and organizational performance. He believes it’s critical for organizational leaders to understand the distinction between two primary types of stress: challenge and killer.

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Tech Training that Works: What Your Association Needs to Consider

Tech Training that Works: What Your Association Needs to Consider

“Most teachers are very busy. They are already juggling a great many things just to do their job. Try to make training as convenient and appropriate as possible, and provide teachers with time to learn the technology before expecting them to use it.”

—Robin Smith, educational technology specialist, Hollidaysburg Area School District, Pennsylvania

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Get Out of the Weeds

Get Out of the Weeds
  • "I can’t afford to relax because things are too busy right now."
  • "With so many deadlines and demands, some priorities will have to be sacrificed."
  • "It’s too crazy now; I’ll focus better once things settle down."

If these statements sound like you, you’ve likely entered what author Jesse Sostrin calls the danger zone, which he says is the place at which “shrinking resources and increasing demands stress our capacity to the breaking point.” It is also at this point that leaders find themselves pushed out into the weeds, an overwhelmed place where according to Sostrin, “it’s easy to get into reactionary mode where priorities get blurred by the fatigue of doing more with less.”

In a recent post for Leading Blog, Sostrin asserts, “The bottom line is that you can't lead if you’re lost.” So how do leaders get out of the weeds and return to the performance zone where they take a balanced approach to meeting demands and manage well again the challenges of the day?

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Send Them to Technology Planning Summer Camp

Send Them to Technology Planning Summer Camp

Summer camp isn’t just for kids. Have you ever thought about setting a specific block of time to focus on technology planning and evaluate staff members’ skills?

That’s essentially what the Nebraska Library Commission did by hosting Technology Planning Summer Camp 2: Don’t Just Survive, Thrive! The event was designed to help libraries that received grants as part of the Library Broadband Builds Nebraska Communities initiative make the most of the new technology available to them. This is a great idea that associations might adapt for their organizations.

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Making Board Presentations: 3 Tips for Being More Effective

Making Board Presentations: 3 Tips for Being More Effective

The last thing you need is for your association’s board members to become bored during presentations at your meetings. The key to making board presentations more effective is careful attention to planning and identifying the goals you want to achieve.

Consider these three tips from Kip Knight at Thomvest Ventures for nailing your next board presentation:

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Summer Planning: 4 Tips for Teachers and Your Association

Summer Planning: 4 Tips for Teachers and Your Association

Now is a great time to start planning for the final quarter of this year and the beginning of the New Year. We tend to underestimate how much time we actually need for planning. Then before we know it, we are in the throes of our day-to-day activities and planning takes a backseat to more immediate concerns.

To allow sufficient time for planning, associations might take a lesson from teachers — the proverbial ants, who make the most of their summers by planning for the next school year. Here are four summer planning tips that Lessonplans.com suggests for teachers that might also be applicable to your association:

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Measuring Performance: 5 Characteristics of a Good Metric

Measuring Performance: 5 Characteristics of a Good Metric

“A metric is a meaningful measurement taken over a period of time that communicates vital information about a process or activity, leading to fact-based decisions.”

—Professional Practice Statement on Performance Measurement & Metrics, Association Forum of Chicagoland

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The Download on Dreamforce: A First-Time Attendee’s Survival Guide

The Download on Dreamforce: A First-Time Attendee’s Survival Guide

Attending Dreamforce for the first time can be overwhelming. There’s so much to do and see while you’re in San Francisco. With this premiere event a little over a month away, we wanted to offer first-time attendees some suggestions for making the most of their time at Dreamforce. As veterans of the event, we’ve got a good idea of what you’ll want to do before you go as well as while you’re there.

Before you go

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Featured Fontevan & Dreamforce Dynamo: Mac Anderson

Featured Fontevan & Dreamforce Dynamo: Mac Anderson

No Code, No Time, No Problems
Editor’s Note: I am pleased to introduce the fourth in a series of interviews that will be featured on our blog to highlight important insights from key industry observers. We hope their insights will be useful to you as you make strategic decisions for your association.

Our fourth interview is with our very own Mac Anderson, who manages all product development for Fonteva. Prior to joining Fonteva as CTO, Mac served as a technical architect in the salesforce.com practice of Wipro, a global technology consulting firm. Mac is in regular communication with product managers at Salesforce who reach out to him for input during the design phase of their work.

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From Idea to Image: Connecting with Your Audience

From Idea to Image: Connecting with Your Audience

In our 24/7 multimedia world, the value of a picture has gone up considerably. It’s worth more than a thousand words.

Featuring images with content or making them the focal point of your content can mean the difference between thousands of people connecting with your content versus hundreds. Author and communication strategist Sam Horn’s recent blog post recounting how she developed the cover concept for her next book illustrates (pun intended) this point well.

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Does Your Data Need a Chief?

Does Your Data Need a Chief?

By now you know how I feel about data. It is the key element to making your association’s initiatives successful. Data-based strategy is what we’ve equipped our clients to develop by helping them implement our solution Fonteva For Associations.

However, I would be the first to tell you that even with Platform Solutions in place that make categorizing, storing and retrieving data easier, you need the appropriate infrastructure in place for decision-making about data if you truly want to leverage it to the fullest.

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An App for All Audiences: Heifer International’s World Ark Goes Digital

An App for All Audiences: Heifer International’s World Ark Goes Digital

 

“How do you capture the attention of the elusive tech-savvy audience without alienating loyal print readers?”

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Top Dog: What Canines Teach Us about Business

Top Dog: What Canines Teach Us about Business

TAKEAWAY TUESDAY
Take it away! This is the 35th in a series of posts that have been featured on Fonteva’s blog to highlight important strategies associations can take away from other industries. In today’s sixth-degrees-of-separation world, your members are assessing your association not just in comparison to similar organizations but in relation to the totality of their experiences as consumers. As such, we want to help you stay abreast of key trends and best practices, those takeaways that may benefit your association.

At least one day every year, people are encouraged to bring their dogs to work with them. The 16th annual Pet Sitters International’s Take Your Dog To Work Day® took place in June.

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Featured Fontevan: Arpita Munjal

Featured Fontevan: Arpita Munjal

Arpita Munjal has always been fascinated with “what machines could do and what you can make them do,” so her transition from teaching computer engineering to becoming a developer was a natural one.

She recently joined Fonteva as a Salesforce Developer on our delivery team. For one of her latest projects, she developed an app on Salesforce, which she said, “helped me to grow more technically and as a person.”

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