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Clever Ways to Use Social Media to Ensure the Right People Know You’ll be Attending an Event

Clever Ways to Use Social Media to Ensure the Right People Know You’ll be Attending an Event

What are the must-attend events in your industry?

You know, the ones where you’re committed to making an appearance because it’s the right thing to do for your profile, your positioning, and your organisation.

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Is Your Legacy System GDPR Compliant?

Is Your Legacy System GDPR Compliant?

Have you heard about the new piece of European data regulation that will become law from 25th May next year?

The General Data Protection Regulation (or GDPR for short) and was adopted on 27th April 2016. It will replace the current Data Protection Directive and is designed to strengthen data protection for EU citizens.

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The Votes Are In – Assemble Wins

The Votes Are In – Assemble Wins

Yesterday, we competed in Salesforce’s Demo Jam with our events app, Assemble, and we won! Salesforce holds a monthly demo competition with around 5 of their over 4,000 apps on the AppExchange. Each team completes a 3-minute demo, and the audience votes on the winners.

Fonteva Events isn’t new. In fact, over 100 of our customers are already using the app, built 100% native to Salesforce. But because of the flexible nature of Fonteva’s flagship product, Fonteva For Associations, we were able to un-bundle some of the feature sets that our member-based customers love, and package them for all types of Salesforce customers on the AppExchange. Assemble is one of those packages.

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Will Virtual Reality Become Reality for Associations?

Will Virtual Reality Become Reality for Associations?

Want to see what the future looks like for associations? See the association community’s first virtual reality prototype.

Remember when “paradigm shift” was the go-to idiom to refer to changing an industry’s perspective?

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Not All Apps on Salesforce Are Alike

Not All Apps on Salesforce Are Alike

Person Accounts Blog Series

Many associations who are looking for new association software have already decided that they are going to move to the cloud. Many, in fact, have decided to go with Salesforce as their CRM. But when it comes to selecting Association Management Software, their discerning process seems to end. In more than one vendor selection meeting, I have heard, “Well they’re both on Salesforce, so how can we go wrong?”

But you can go wrong!

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What does it mean to be part of the Salesforce economy?

What does it mean to be part of the Salesforce economy?

At Fonteva, we put a lot of thought into the platform we built Fonteva For Associations, our flagship software, on. We needed a platform that would provide our customers stability, reliability, and scalability, backed up by an ecosystem of software developers, administrators, consultants, and organizations that are all focused on innovation customer success.

Salesforce proves time and time again to be the best choice for our customers.

Salesforce just released a report that measures the impact of the Salesforce ecosystem, and the results are impressive. The report offers some compelling stats on the future for the cloud that re-affirm our prediction that for association software—Salesforce is the way to go.

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Let Me Google That for You

Let Me Google That for You

One question I like to ask when I interview job candidates is as follows:

“If I were to present you with a task you’ve never done before, and you weren’t sure how to begin, what would you do first?”

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A Deep Dive into Software Platforms

A Deep Dive into Software Platforms

In terms of association software, we’ve talked about how to buy it, how to get better intelligence from it, and how to use it to engage your members, but this time we wanted to dive deeper. Beneath the features and the software itself, lies the software platform. Platforms are often overlooked by business users because they are more concerned by the features available. But it is really the software platform that determines the features software developers can create, and the time it takes to produce them.

A software platform is the foundation for your software, and it provides developers the code and the language used to write the application, the database used to store data, the infrastructure and accessibility of APIs, and the ecosystem, or the other applications available on the same platform.

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You’re the Face, Your Members are the Heart—MM&C 2016

You’re the Face, Your Members are the Heart—MM&C 2016

This year’s ASAE’s MM&C Conference is all about the face of your organization. As members of your marketing, membership, and communication teams, you really are the face of your organization, but your members are the heart. While learning about upcoming trends and strategies for boosting your membership, spend some time thinking about the role your technology plays. Does your association software allow you to innovate? Does it allow you to “Wow” your members, but make your job easier? Stop by booth 610 during exhibit hours, and learn about association software that will help you to engage your members and boost your ROI.

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Big Data: Don’t Lose Sight of the Forest for the Trees

Big Data: Don’t Lose Sight of the Forest for the Trees

I, for one, am sick of hearing about big data. Yes, there are many quintillions of bites of data floating around in the ether. Yes, it would be fantastic if we could use that data to become omniscient about our constituents. But the problem I encounter when talking to many associations, is that they are still using antiquated tools to collect and analyze the small and medium sets of data they are already collecting.

Many organizations spend hours downloading information into a spreadsheet, then adding formulas and calculations in a manual and error-prone process. All this to report on numbers that are outdated by the end of this process. How do you get actionable insights from outdated data?

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Driving Change and Getting Buy-In

Driving Change and Getting Buy-In

One of the biggest challenges our customers encounter when adopting a new system is getting staff on board. Without user adoption, the technology investment you’ve made is useless.

I attended Salesforce World Tour this year in Washington DC, and was able to snag a spot in one of the standing-room only sessions for nonprofits. It was great to hear some nonprofit cloud evangelists review their decision to adopt Salesforce and provide some tips for overcoming their organization’s resistance to change. Here are a few I took away from the conference.

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Personalize Engagement Tracking—Your Members Are More than Transactions

Personalize Engagement Tracking—Your Members Are More than Transactions

“Engagement is personal—only measuring transactions won’t give you a complete picture of a member’s commitment to your organization.”

—The Evolution of Member Engagement

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Becoming Fearless at digitalNow 2016

Becoming Fearless at digitalNow 2016

“There are only two ways to respond to a challenge: Fearfully, or fearlessly. What makes the difference? Information. Knowledge. Experience. Relationships.”

—digitalNow 2016

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How Associations Can Overcome Innovation Killers

How Associations Can Overcome Innovation Killers

This week, I was inspired by a recent Salesforce blog post called “The Top 10 Innovation-Killers—And How to Neutralize Them.” When Fonteva For Associations was conceptualized, we set out to build “the coolest, hardest apps in the cloud,” as Jerry, Fonteva’s co-founder, likes to say. But it was more than that. We set out to truly innovate—to create association software that was unlike anything on the market. A solution that would anticipate the needs of our customers and grow with them.

I have personally encountered each innovation killer listed on the blog. But in the interest of brevity, here are five that stood out most to me:

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Wild about Education: New TWS Partnership Generates Cost Savings for Members

Wild about Education: New TWS Partnership Generates Cost Savings for Members

As part of their missions, associations are charged with providing their members with valuable benefits. These benefits may be in the form of products or services. In some cases, members may be given access to specialized information or to special interest groups, virtual or otherwise. And while members certainly value these benefits, they really appreciate it when they are given to access to special discounts that translate to cost savings for them individually or collectively.

One of our customers, The Wildlife Society, recently announced a new member benefit that provides direct cost savings to its members. TWS members will now receive a five percent discount on tuition at American Public University as a benefit of the new strategic partnership between the two organizations.

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How Do You Define the Cloud?

How Do You Define the Cloud?
How Do You Define the Cloud?

I have spent a lot of time explaining how the cloud works to both customers and prospects. At Fonteva, we spend our days making true cloud software. I spend so much time talking about the cloud that it’s easy to take for granted that not everyone is well versed in the ways of the cloud.

Nearly every software vendor claims to have a “cloud” solution, but very few have a real cloud. They are just “cloud washing” their on-premise software as a hosted product. Don’t let clever marketing jargon deceive you.

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#Salesforce Makes My Job Easier

#Salesforce Makes My Job Easier

“It has been awesome to use the new features and be able to streamline some of the processes that took longer before we worked with Fonteva For Associations.”

“Fonteva For Associations has changed the way we reach out to our membership in the best way. Thank you for creating a great product and providing exceptional service. You make my job easier.”

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3 Web Trends that Won’t Wait

3 Web Trends that Won’t Wait

As we’ve worked with associations over the years, I’ve observed that website design continues to be a source of ongoing discussion for most organizations. For most, their latest, or upcoming, redesigns will focus on mobile and responsive design. And just when you think you’ve mastered this trend, two or three others are not far behind.

Even in the midst of what seems like constant change, certain web design trends appear to be here to stay. In an article for Fastcodesign.com, Zach Rutherford offered his take on six trends that seem to have staying power. Here’s a brief overview of three that I think are particularly relevant for associations:

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Training Staff for Success

Training Staff for Success

Does your organization have a defined onboarding process? What about regular skills training for staff? When budgeting for success, staff training is often one of the first expenses to be cut from the list, but that could cause more problems than it solves. Hands-on training is the best way to ensure that your staff is invested in your organization, excited about your mission, and productive at their jobs.

Onboarding New Staff

Being the “new kid” is pretty terrible, even as an adult at a new job. Simple things make getting up to speed difficult, including not knowing where files are stored, being unfamiliar with new tools, and not knowing whom to ask for help. But there are some easy things you can do to help get new employees off on the right foot.

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The Dos and Don’ts of Getting Employees to Adopt New Technology

The Dos and Don’ts of Getting Employees to Adopt New Technology

Even if it will benefit them and ultimately make their jobs easier, as a general rule, most people are initially resistant to change. We just don’t like it. We get comfortable with how we’ve always done certain tasks, and the thought of doing them differently can cause some members of your team anxiety. We’ve certainly encountered this type of culture when we’ve helped our association customers implement new AMS systems.

As with any change, it’s important to recognize and address any concerns employees have about a new technology solution. Even more important, you need to explain the rationale behind making the change and highlight all the ways that they will benefit in terms of doing their jobs more efficiently. And let them know they will be supported in making the transition to the new technology solution. We’ve always prided ourselves on providing world-class customer support before, during and after associations implement Fonteva For Associations.

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