Association Today

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Let Me Google That for You

Let Me Google That for You

One question I like to ask when I interview job candidates is as follows:

“If I were to present you with a task you’ve never done before, and you weren’t sure how to begin, what would you do first?”

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We Gobble Up Video

We Gobble Up Video

I am a fan of associations using video to not only tell their members’ stories more effectively but to educate them about their membership benefits. I’ve written about how video influences purchasing decisions as well as which metrics are most important to measure to determine the value of videos. We use our videos to highlight the successes our customers have had using Fonteva For Associations.

Video is such a powerful channel, so I hope it’s an integral component of your overall communications plan. Consider this forecast from the Cisco Visual Networking Index:

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